Strategic roadmap

Business Model

Business strategy

You should not be winging your strategy

Do you struggle to clearly explain:

  • Why your company exists

  • What market you compete in

  • Your strategic direction for the next years

  • How you position your products

  • Your plan to increase revenue

  • Why your company is investment worthy

In this training, you will learn how to define a solid business strategy and pitch it to your team, partners, and potential investors with confidence.

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Strategic Planning Modules

In 7 modules, you will learn how to create a solid strategic plan. We'll discuss the roadmap and model of a real business to help you structure your thoughts and get your brand, product, sales, and marketing plan pitch-ready.

I recommend you follow the training in a 7-week, 2-hour online session format. However, if you're the type that benefits from face-to-face and powering through, you can choose for a 2-day onsite course.

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01

Clarify Your Ambition

Learn how to write a short narrative of the problem you're out to solve and how you plan to go about it.

02

Create Your Roadmap

Learn to define the strategic steps you will take to build your business.

03

Map your business model

Learn to identify the elements that will make your business work.

04

Product Strategy

Learn to explain how you position your product within the market.

05

Sales strategy

Learn to select the right sales channels to reach your customers.

06

Marketing strategy

Learn to clarify your value so customers will buy from you.

07

Year plan

Learn to set clear goals for the year and create a plan to reach them.

“I liked the course structure. It made it easy to see the steps I need to make. We built a roadmap with concrete milestones, which was essential for me to understand the resources I need in each phase so I could set my team up for success.”

Carol da Diva
Co-Founder of The Bridge @ Green School

“After 3 years of running to get Meet jack to market, it was a relief to have Ángel guide me through the process of designing our marketing team. Boost of energy to see how small changes had such a positive impact on our marketing results.”

Marjolein Pleune
Co-Founder of Meet Jack

“Ángel’s branding and team management insights brought new energy and ideas to our scrum teams. I believe he will be a key asset for any organization, specially those looking to redesign teams to perform in the digital world.”

Matthijs Geuzinge
COO at The Mobile Company

STRATEGIC PLANNING TRAINING

Lead with confidence

€ 1.790
  • 2-day training or 7 two-hour sessions

  • Onsite or online

  • Real-life business examples

  • Feedback on your strategic plan

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What you'll get

At the end of the training, you will have a strategy deck you can use to align your team on the strategy and planning for the next year:

  • Strategic roadmap for a strong grasp on business direction;

  • Mind map of the key elements that make your business model;

  • Summary of your brand, product, sales, and marketing decisions;

  • Yearly objectives and the plan to reach them.

Strategy deck example

Frequently Asked Questions

Who is this training program for?

This training program is for startup founders and corporate venture builders who are getting ready to scale their business and would benefit from having a clear strategy deck before pushing forward.

What is my time investment?

You will need 14 hours for the sessions and 28 hours for preparation. 

I often get asked, "Can I just follow the modules?"

To be honest, I wouldn't recommend it. You will only get results if you are willing to do the work.

How theoretical or practical is this course?

I would say 20% theory and 80% practical exercises.

We start each session by introducing the exercises, backed by a real-life case study. We'll then brainstorm how the theory applies to your business and I'll challenge the clarity of your wording along the way.

Will I have get the material at the of the training?

Yes, I will share all the exercises and case studies we covered during the training with you in a downloadable PDF format.

What if I'm not happy with the training?

You'll know the answer to this after the first module. If it's not what you expected, let me know, and I will refund your money. Consider the first module as a free trial.

This is the first Training in the Team Design Program

I recommend you start with this training. But if you have a solid strategy on paper, then check out the other trainings.

Strategic Planning

Clarify your strategy on the product, marketing, sales, and operations levels.

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Organization design

Define your team structure, roles, workflows, and work principles.

Read more

Innovation Management

Optimize team governance and design training programs to boost performance.

Read More

Running programs for startups or innovation teams?

I've coached 100s of teams on strategy, business model testing, and growth tactics. Get my training catalogue explaining what I have found helps startup and innovation leaders get new products to market and grow the business.

One training catalogue on the way. If you don't receive it, please email me at [email protected] with the subject: Training Catalogue and I will email it to you.
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